Privacy policy

Lovaaya Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit https://lovaaya.com (the “Site”) or make a purchase there.

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies installed on your device.

In addition, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and information about how you interact with the Site.

We refer to this automatically collected information as “Device Information.”

Cookies

We collect Device Information using the following technologies:

Here is a list of cookies we use. We have listed them here so you can decide whether you want to allow them or not.

_session_id
Unique session identifier, allows Shopify to store information about your session, such as referrer, landing page, etc.

_shopify_visit
No data held, persists for 30 minutes from the last visit. Used by our website provider’s internal stats tracker to record the number of visits.

_shopify_uniq
No data held, expires at midnight, visitor’s local time, of the following day. Counts the number of visits to a store by a single customer.

cart
Unique identifier, persists for 2 weeks, stores information about your shopping cart.

_secure_session_id
Unique session identifier.

storefront_digest
Unique identifier, indefinite if the store has a password, used to determine if the current visitor has access.

Log Files, Web Beacons, Tags and Pixels

Log files track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring and exit pages, and date/time stamps.

Web beacons, tags, and pixels are electronic files used to record information about how you browse the Site.

Order Information

Additionally, when you make or attempt to make a purchase through the Site, we collect certain information from you, including:

Your name
Billing address
Shipping address
Payment information
Email address
Phone number

We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are referring both to Device Information and Order Information.

How Do We Use Your Personal Information?

We generally use the Order Information that we collect to fulfill any orders placed through the Site.

This includes:

Processing your payment information
Arranging for shipping
Providing you with invoices and/or order confirmations
Communicating with you
Screening our orders for potential risk or fraud
Providing you with information or advertising relating to our products or services, when in line with the preferences you have shared with us

We use the Device Information that we collect, in particular your IP address, to help us screen for potential risk and fraud.

We also use this information more generally to improve and optimize our Site, for example by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information as described above.

For example, we use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here:
https://www.shopify.com/legal/privacy

We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here:
https://www.google.com/intl/en/policies/privacy/

You can also opt out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s educational page here:
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

You can opt out of targeted advertising through the following links:

Facebook
https://www.facebook.com/settings/?tab=ads

Google
https://www.google.com/settings/ads/anonymous

Bing
https://about.ads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal here:
https://optout.aboutads.info/?c=3&lang=en

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a “Do Not Track” signal from your browser.

Your Rights

If you are a European resident, you have the right to access the personal information we hold about you.

You also have the right to ask that your personal information be corrected, updated, or deleted.

If you would like to exercise this right, please contact us using the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you, for example if you place an order through the Site, or otherwise to pursue our legitimate business interests listed above.

Please also note that your information may be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes

We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons.